ABOUT COMMISSIONS
30+ YEARS IN REAL ESTATE
A lot has changed in real estate, but one fact is clear. The long-term trend in residential real estate is lower commissions and a better selling experience.
The internet and software have changed the way all real estate agents do business. Commissions used to be 7%. Then in the 90s, commissions dropped to 6%. Since then we have seen a steady decline in fees.
Large firms, with old ways of thinking and lots of overhead, want to maintain high fees, but there's no going back. Lower fees with full representation are the new normal.
SMART SELLER
How we do it
First, we eliminated top management and brick and mortar offices. They are both irrelevant and didn't add value. All real estate is local.
Next, we built technology into every aspect of a real estate transaction. No more paper, no more printers, no more ink. Everything is digital, and fast.
Then we created a national network of experienced real estate professionals who know how to get business done.
Finally, we let the local pros do their job the way the industry is now. Direct, efficient, digital. And we passed along all the savings to buyers and sellers.
That's why listing commissions are just 1% when you buy and sell with us (1.5% for just a listing)
Choose your own local agent based on experience, location, and business profile. We've already taken care of the awkward conversation about commissions.
